Resources
The Independent Brewers Association (IBA) provides a wide range of practical resources to support independent brewers across Australia. From advocacy, licensing, and marketing to operations, quality control, and sustainability, these tools help breweries run efficiently, meet industry standards, and grow their business.
Check out the full directory of resources here.
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Project Fair Pay Victoria
This form allows members to confidentially report venues with unpaid invoices so the Independent Brewers Association can identify patterns, understand the scale of the issue across Victoria, and, where appropriate,...
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Discounted Australia Post Rates
Did you know the IBA has partnered with Australia Post to secure bespoke rates for members? The most up-to-date rates for your location are in the list below. Do you...
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Beer Labelling Guidelines
Beer is a highly regulated product, and the labelling of packaged product is no different. We have prepared labelling guidelines which are intended to assist our members to create beer...
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Outlook for the 2020s – Bernard Salt
Presented at BrewCon23
Overview Bernard Salt is widely regarded as one of Australia’s leading social commentators by business, the media and the broader community. Bernard heads The Demographics Group which provides specialist advice...
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Who really owns Australia’s beer market, and why does it matter?
James Breheny from Breheny Bros Breweries explores the realities of Australia’s beer market, where two multinational brewers dominate shelf space while hundreds of independent breweries compete for visibility. This webinar...
SBDC Beverage Production Checklist
This beverage production checklist and consideration guide has been created by the SBDC to help you understand, early in the process, the complexity of regulatory requirements and compliance obligations when...
Melbourne University – Solving Indie Brewer Challenges Research Project
300 Students studying Commerce were briefed on the messaging of the IBA, and given the task of considering the biggest challenges facing indie breweries, and what indie breweries might do...
Taxation implications of RTD Production
If you are making an RTD and contract the mixing and canning/bottling of the RTD it is likely you cannot claim under the Remission Scheme as you have not manufactured...
Project Fair Pay Victoria
This form allows members to confidentially report venues with unpaid invoices so the Independent Brewers Association can identify patterns, understand the scale of the issue across Victoria, and, where appropriate,...
Lease Renewals: Best Practices, Pitfalls and Practical Steps Webinar
Led by Sabrina Kunz with panelists John Rasaku (RASALAN), Phill O’Shea (Fiver Barrel Brewing) and Michael Comley (Ward’s Brewery), who bring their real-world brewing industry experience to discuss what to...
A Practical Guide to Insurance for Independent Breweries in Australia
There’s no denying the last few years have been tough for a lot of Aussie breweries. COVID lockdowns, supply chain disruptions, increased excise taxes, interest rate hikes, and the recent...
What’s Causing the Rise in Insurance Premiums
It’s no secret that Australia’s independent breweries have faced unprecedented challenges in recent years, with rising operational costs, interest rate hikes, and declining consumer spending adding significant pressure. Among these...
Grow Yield & Profitability with Brewing Technologies for Faster Tank Turnarounds
Presented at BrewCon23
Overview Presented Louison Roy and Denis Martin, Alfa Laval Alfa Laval share their knowledge and experience on maximising brew yield and efficiency, with an insight into advanced dry hopping with...
Managing Alcohol Content from Brew to Packaging
Overview Presented by Clare Clouting, Athena Quality In this IBA MashUp webinar, Clare Clouting collaborates with Daniel McCulloch, Anthony Clem, Greg Howell and Caroline Hill, to address all things related...
Growing Independence Together
Presented at BrewCon23
Overview Presented by Will Ziebell, The Crafty Pint, Jade McManus, Ryefield Hops, Tommaso Watson, Ferveo Yeast and Lucy Timpano, Five Barrel Brewing. How can we grow independence together with those...
BrewCon 2023 Debate: Has Craft Beer Jumped the Shark?
Presented at BrewCon23
Overview Debating teams: Callum Reeves, KAIJU!, Jade Flavell, Wheaty Brewing Corps and Luke Robertson Will Ziebell, Crafty Pint, Amanda (Bakes) Baker, Lost Palms and Emma Locke, Beerfarm. Has craft beer...
All Things Brewery Finance
Presented at BrewCon23
Overview Presented by Callum Reeves, KAIJU! Beer, Dave Padden, Akasha Brewing Company, Liz Vella, Shift and Damien Lane, Midland Insurance A panel of experts who work both in and for...
Take Five: A Common Sense Approach to Safety
Presented at BrewCon23
Overview Presented by Clare Clouting from Athena Quality Clare shares her valuable insights with us on how to produce consistently high quality beer, safely. By looking at the critical risks...
ABAC Alcohol & Water Safety Compliance Guide
To address the growing concern around alcohol use with water based activities, ABAC have created a new safety guide which aims to help the industry ensure proactive compliance....
A Look Back, a Look Forward…
Presented at BrewCon23
Overview Presented by Bob Pease, Brewers Association Brewers Association CEO, Bob Pease joins us from American to share his learnings and experiences of beer industry trends and takes a look...
Working with Government
Presented at BrewCon23
Overview Led by Sabrina Kunz, IBA. Featuring representatives of the West Australian and Queensland GovernmentsNew South Wales and Queensland have dedicated craft beer plans in place and Western Australia is...
Creating an Authentic Brand
Presented at BrewCon23
Overview Dr Clinton Shultz, Founder, Sobah BeveragesSobah Beverages lead the way in not only non-alcoholic beer in Australia, but also highlighting and championing indigenous and native ingredients. Founded by Gamilaroi...
Wastewater: “It doesn’t need to be a problem”
Presented at BrewCon23
Overview Presented by Kevin Phan, Founder, Kloud WaterKevin will share insights, experiences, and success stories, emphasising the importance of effective wastewater management in the brewing industry – and specifically, how...
When Things Go Wrong On Social Media
Presented at BrewCon23
Overview Presented by Lauren Gibb, Head of Content, Resolve ContentWhile social media can be an incredible tool to grow your business, it can also present a whole new world of...
Craft Brewing with Enzymes
Presented at BrewCon23
Overview Presented by Dr Aldo Lentini, Senior Industry Technology Manager for Beverages, NovozymesEnzymes are no longer a dirty word in the small brewing world. Working with them will assist in...
Creating New Relationships with Independent Bottle Shops
Presented at BrewCon23
Overview Led by Cherry Murphy, Blackhearts & Sparrows How to make relationships with independent bottle shops, through collaborations. Examples and experiences that breweries can learn from by Blackheart & Sparrows....
AI: The Future of Beer
Presented at BrewCon23
Overview Presented by Denham D’Silva, Owner, Deep Liquid It is common knowledge AI is radically transforming businesses around the globe. The power of this emerging technology has equal power to...
Meta small business courses to improve your online presence
Love it or hate it, social media and online buying are here to stay. It might seem like a minefield and a whole new learning curve if your area of...
Take Five: A Common Sense Approach Safety
Presented at BrewCon23
Overview Led by Clare Clouting, Founder, Athena Quality We all know how crucial safety is in a brewery. With extensive experience in breweries and other manufacturing industries, Clare Clouting from...
All things brewery finance
Presented at BrewCon23
Overview Led by Callum Reeves – KAIJU! Beer, featuring Liv Zella – Shift, Dave Padden – Akasha Brewing Co. and Damien Lane – Midland Insurance Financing is one of the...
Growing Independence Together
Presented at BrewCon23
Overview Led by Will Ziebell, Senior Journalist, The Crafty Pint and featuring Jade McManus, Co-owner and Grower, Ryefield Hops, Dr Tommaso Watson, Ferveo Yeast and Lucy Timpano, Co-owner, Five Barrel...
Grow Yield and Profitability
Presented at BrewCon23
Overview Presented by Louison Roy – Global Sales and Denis Martin – Regional Sales, Alfa Laval With independent brewers facing increasing pressures in a changing consumer market, the industry needs...
Working together – the benefits of clusters, brewery tours, alliances and associations
Presented at BrewCon23
Overview Led by Sabrina Kunz, Business Advisor, Brews News featuring Paul Maley, South West Brewers AllianceJosh Donohoe, Sunshine Coast Tours and Andrew Fineran – Inner West (Sydney) Association The growth...
Retail Drinks Ranging Guidelines
One of the questions we get asked regularly is how do I prepare to approach a liquor retailer to range my products. The Retail Drinks Association has kindly shared their...
Legal Services
When budgets are tight, we know that getting the advice and support you want to protect your business isn’t always possible. That is why we have partnered with TangoSix to...
All Things Export
Thinking of getting into export? Already exporting but not aware of state and federal support available? This article aims to respond to the enquiries we have been receiving from Members....
Consumer Polling Insights
In September 2024, we were provided with the opportunity to add beer related questions to a consumer poll that was being conducted by IBA Associate Member Insightfully. We happily took...
ABAC Responsible Alcohol Sponsorship Best Practice Guide
The ABAC Code sets content and placement standards for marketing in Australia. The ABAC Code applies to all marketing communications, including advertising that references or flows from an Alcohol or...
Practical Digital Marketing & SEO Tips to Drive Traffic to Your Website
Presented at Bintani Trade Day 2024
Bettina Ferrando, provides practical tips that can be used by everyone in a business to increase website traffic, website clicks, sales and visits....
Choice Energy can assist with rising energy costs
Industry Spotlight
So far in 2024, Choice Energy has helped IBA members save $35,681 on their energy bills learn more about how Choice Energy can help....
Aussie music key to Young Henrys’ success
Industry Spotlight
In 12 short years Young Henrys has become a household name around the country, hailing the next generation of beer and music lovers to join a community that just gets...
Debt Recovery
It is not uncommon for businesses to face challenges in getting their customers to make payment for invoices. The non-payment of invoices could be due to a variety of reasons,...
Discounted Australia Post Rates
Did you know the IBA has partnered with Australia Post to secure bespoke rates for members? The most up-to-date rates for your location are in the list below. Do you...
ABAC Guidance for Alcohol Marketers
Responsible alcohol marketing is a core part of our obligation as responsible producers. But it also makes good business sense. We’ve seen that the hard work of building a brand...
Crafting Success: Digital Transformation Drives Brewery Growth
Presented at The High Country Hop 2024
Overview Presenter: Steve Ansermino, Solution Director, Netsuite Steve, a seasoned professional in sales, tech, and business, excels at simplifying complexities as Cloud Culture’s Solutions Director. With NetSuite certification and a...
Do you need a music license?
Industry Spotlight
Making beer and music the perfect blend Music is a huge part of Australian culture particularly in pubs and bars- background music or live music on a stage, your customers...
Beer Labelling Guidelines
Beer is a highly regulated product, and the labelling of packaged product is no different. We have prepared labelling guidelines which are intended to assist our members to create beer...
ABAC Digital Marketing Best Practice Guide
ABAC has developed the guide to assist alcohol marketers and their agencies in the management of their digital marketing....
Where to Next? Answering Questions around Business Survival
Webinar
In this economic environment (November 2023) we have seen a lot of changes to both business models and the ramifications of the economic downturn for our brewery members and industry...
Profit Growth in a Stagnant Beer Market
Presented at BrewCon23
Overview Presented by Nick Boots, Principle, The Business Of Beer In recent years, the craft beer market in Australia has faced its fair share of challenges, with stagnant growth...
Maxamising your opportunity, how to sell more beer
Presented at BrewCon23
Overview Led by Evin Craney, Trade Engagement Project Group Lead and National Sales & Export Manager, Bright Brewery. Featuring Nick Murphy, Category Buying Manager, Grace Knox, Lead Sourcing Manager –...
Current Excise Issues
Presented at BrewCon23
Overview Presented by Mathew Brittingham, Managing Director, Tributum Law Mathew guides you through the most important issues currently faced by the brewing industry and identify excise tax and licensing mistakes...
ABAC Marketing Alcohol Responsibility
Presented at BrewCon23
Overview Presented by Professor Michael Lavarch AO, Chief Adjudicator, ABAC Grab your marketing team and join Professor Michael Lavarch AO as he takes you through the intricacies of the ABAC...
Taproom Sales: Digging into the data
Presented at BrewCon23
Overview Presented by Shane Flanagan, Partner Lead, Mr Yum This session dived into what Mr Yum’s data has shown about how people order, interact and engage with brewery taproom and...
Outlook for the 2020s – Bernard Salt
Presented at BrewCon23
Overview Bernard Salt is widely regarded as one of Australia’s leading social commentators by business, the media and the broader community. Bernard heads The Demographics Group which provides specialist advice...
ABAC Online Training Resources
ABAC Training Course & Certification This course includes a series of short videos, each followed by 1-2 questions, designed to educate and consolidate a marketer’s understanding of: We encourage everyone...
ABAC Responsible Marketing Code Guidance Note
ABAC has developed Guidance Notes to support interpretation of the Alcohol Beverages Responsible Alcohol Marketing Code. The purpose of the Guidance Notes is to assist marketers and agencies in interpreting...
Alcohol Marketing Content Checklist
The Alcohol Beverages Advertising Code scheme has developed an Alcohol Marketing Content Checklist to assist marketers to comply with advertising regulations....
ABAC Alcohol & Alcohol-Alternative Packaging Compliance Guide
The Alcohol Beverages Advertising Code scheme has developed this Alcohol and Alcohol Alternative Packaging Compliance Guide to assist alcohol companies, advertising agencies and product designers meet the Code standards when...
Music Licensing at Hairyman Brewery
Industry Spotlight
Old School coastal vibes meets dance music at Hairyman Brewery Cronulla Beach’s Hairyman Brewery believe that music and socialising over an ale go hand in hand. Proud OneMusic licensee and...
Reducing Energy & Water Costs with Steam Boilers
Industry Spotlight
In this Fact Sheet, Integrated Water Management explain ways that steam boilers provide a range of opportunities for process heating enhancements....
Brewery Insurance Fact Sheet
Industry Spotlight
In this Fact Sheet, Midland Insurance provide some simple information about insurance for breweries, things to think about when starting a new brewery and how they’ll impact your insurance premium....
Right Site, Right Lease: Key Ingredients for A Lease Negotiation
Finding the right property can be critical to business success and negotiating the right lease can save you a lot of money. In this discussion, Dylan O’Donnell and Michael Raymond,...
Start-up Brewery Panel
Presented at GBW Trade Hub 2021
In this panel discussion, Jon Burridge (Yakima Chief Hops) and James Smith (Crafty Pint) speak with several brewery owners who share their insights on starting a brewery....
Create and protect your trademark
Presented at GBW Trade Hub 2021
Then IBA Chair Pete Philip was joined by James Omond (Omond & Co) and Callum Reeves (KAIJU!) to discuss issues relating to creating and protecting trademarks both locally, and internationally....
Independence as a Marketing Weapon
Presented at GBW Trade Hub 2021
Pete Philip (IBA Chair and Wayward Brewing) and Derek Hales (IBA Board Member and Bad Shepherd Brewer) discuss the Independent Seal and how best to use it....
The Importance of Contracting
Industry Spotlight
In this article, the team at Yakima Chief Hops give insights into how Hop contracting works and its importance – specifically as it relates to Cascade and Centennial....