Owning Indie Beer Fridges & Strategies for Retail Webinar

Image

Event Date

4 Aug 2026

Time

12-1 (AEST)

Cost

Members: 0
General: 0

Join the IBA for this informative webinar on indie beer specific strategies and campaigns for reaching and informing consumers in the retail on setting, helping your brand cut through the noise of crowded fridges and foreign ownership.

The IBA is joined by Julian Longbottom and James Breheny of Breheny Bro’s Brewing Co who have executed on a unique Australian Owned Beer retail campaign in Victoria, who are keen to share why they launched their campaign and how they took their idea from concept to execution.

To receive a link to join and add to your calendar, email jono.outred@iba.org.au